Flowers

• 73% of people who buy flowers for Valentine's Day are men, while only 27 percent are women.

• 15% of U.S. women send themselves flowers on Valentine's Day.

• The red rose was the favorite flower of Venus, the Roman goddess of love.

• Red roses are considered the flower of love because the color red stands for strong romantic feelings.

• 189 million stems of roses are sold in the U.S. on Valentine's Day.

• California produces 60 percent of American roses, but the greater number sold on Valentine's Day in the United States are imported, mostly from South America.

• Approximately 110 million roses, mostly red, will be sold and delivered within the three-day Valentine's Day time period.